💥 The end of the pandemic is in sight 👀💥👀
Did you hear about the WHOPPING 👉80%👈 drop in Covid cases in US nursing homes?
The UK will be reporting the same sooner rather than later.
The elderly, frail and staff are getting vaccinated
The future is – at last – more rosy
is when care homes must reach out to re-build trust with families proactively looking for care.
Here’s what you must be doing:
✳️ Facebook Ads to get respite care residents, especially if a high percentage of respites become full-time residents.
✳️ Video of staff in your Facebook Ads.
✳️ Secure positive press coverage at least once every six weeks (that includes BBC radio and TV)
✳️ Add video, video…and then more video to your websites to engage prospective families
✳️ Send e-shots to stakeholders, VIPs and professional providing you with treasured referrals
✳️ Improve your Google PPC
✳️ If leaflet drops and radio ads worked – start doing them again
✳️ Reach tens of thousands of people per month on Facebook rather than 300
Families are – and will be – looking for care homes again
SO GET A STRATEGY
to get noticed.
Get Free Video On 7 Vital – And Proven – PR And Marketing Things You Must Do To Get More Enquiries And Fill Your Care Or Nursing Home Beds Faster