care home marketing Archives - Page 3 of 8 - Care Home Marketing And PR

How I Eliminate All Agency Staff For Care Homes

This episode of the Care Home PR And Marketing Podcast features Stephen Forster, founder of the Care Social Network. Drawing from his background in care

Adam James2025-01-03T15:20:52+00:00February 14, 2024|

What’s the care sector outlook for 2024? And how can you position yourself for success

This episode of the Care CEO Success Stories podcast features Tom Hartley, managing director of Carterwood, which represents 85% of the top 20 UK

Adam James2025-01-03T15:15:57+00:00January 31, 2024|

How I built an outstanding care home – and you can too

This episode of the Care CEO Success Story podcast features Zoe Fry OBE, founding director of the Outstanding Society, who discusses her journey in social

Adam James2025-01-03T15:15:57+00:00January 23, 2024|

How I Build And Design Care Homes With Optimum Experiences For Residents And Staff

This episode of the Care CEO Success Stories podcast discusses how care providers can design homes that are optimised for both residents and teams. My

Adam James2025-01-03T15:15:57+00:00November 22, 2023|

How I Launched The Fastest Growing Specialist Care Start-Up

This episode of the Care CEO Success Stories podcast features Johann van Zyl, CEO of Cornerstone Healthcare, the UK’s fastest growing specialist care start-up. Johann’s

Adam James2025-01-03T15:15:57+00:00October 5, 2023|

CHEAT SHEET: How 1 Care Home Used Digital Marketing To Get 300% More Enquiries, 47% Better Occupancy And £900k In 6 Months

Karen Miller, CEO of Broughton House. Background UPDATE: Broughton House Veteran Care Village has now reached 60 residents, with £1.3m forecasted revenue

Adam James2025-01-28T20:20:08+00:00October 3, 2023|

How To Become A Care Home Of Choice Via Community Engagement

This episode of the Care Home PR and Marketing Podcast discusses how care homes can become the preferred choice in their catchment areas through effective

Adam James2025-01-03T15:20:52+00:00September 25, 2023|

How To Pitch Your Care Provider To The Press To Be Seen As A National Care Expert

This episode of the Care Home PR And Marketing Podcast podcast features Sam Lewis, editor of Care Home Professional. With a number of years

Adam James2025-01-06T12:18:43+00:00September 21, 2023|

Why I As A Care CEO Believe In Showing Vulnerability

This episode of the Care CEO Success Stories podcast features Samantha Crawley, CEO of Bracebridge Care, a provider focused on creating care homes that

Adam James2025-01-03T15:15:57+00:00August 9, 2023|

How To Deliver Great Social And Clinical Outcomes For Residents In 42 Homes

This episode of the Care CEO Success Stories podcast features Helen Baxendale, Clinical Director at Exemplar Healthcare . Helen is a registered nurse with a background

Adam James2025-01-03T15:15:57+00:00August 4, 2023|

How To Unite The Cultures Of Different Care Providers Into One

This episode of the Care CEO Success Stories podcast features John Godden, MBE, CEO of Salutem Care and Education , a leading provider of care

Adam James2025-01-03T15:15:57+00:00August 2, 2023|

How I Get Care Providers From “Requires Improvement” To “Outstanding”

This episode of the Care CEO Success Stories podcast features Bhavna Keane-Rao, Managing Director and a founding member of BKR Care Consultancy. With over

Adam James2025-01-03T15:15:58+00:00July 28, 2023|

How I Moved From Entertainment To Managing Director Of Hallmark Care Homes!

This episode of the Care CEO Success Stories podcast features Aneurin Brown, Managing Director of Hallmark Care Homes, a leading operator of care homes and

Adam James2025-01-03T15:15:58+00:00July 25, 2023|

An overview of the care home market – and where opportunities lay

The UK care home market is witnessing a significant surge in recent years, and as of 2023 410,000 people live in care facilities, amounting

Adam James2025-01-06T12:24:57+00:00July 17, 2023|

How 1 Care Home Used Digital Marketing To Help Get 3x More Enquiries, 47% Better Occupancy And £900k In 6 Months

Background 👉 UPDATE: Broughton House Veteran Care Village has now reached 60 residents, with £1.3m forecasted revenue gain. ............. Broughton House Veteran Care Village

Adam James2024-12-06T13:19:48+00:00July 4, 2023|

How I Acquired A Home Care Company And Accelerated Its Growth By 36%

This episode of the Care Home PR And Marketing podcast features Simon Crowther, Managing Director of Tamar Homecare and Care Skilled Consultancy. Simon specialises

Adam James2025-01-03T15:20:52+00:00June 28, 2023|

How To Optimise The Value Of Your Care Provider Ahead Of An Exit

This episode of the Care CEO Success Stories podcast features Clare Connell, CEO at Connell Consulting. Connell Consulting is an award winning provider of commercial

Adam James2025-01-03T15:15:58+00:00June 28, 2023|

Ultimate Guide To Google Pay-Per Click To Get Enquiries From Families Looking For Care Homes

Want insider tips on using Google Pay-Per-Click to attract more families to your care homes to increase occupancy faster? Do you want to make

Adam James2024-12-06T13:20:06+00:00May 16, 2023|

What As A Care Provider I’ve Learnt Working With Local Authorities For 20 Years

This episode of the Care CEO Success Stories podcast features Tony Stein, CEO of Healthcare Management Solutions - the UK’s largest professional management company in

Adam James2025-01-03T15:15:58+00:00May 10, 2023|

How I Find And Recruit My Care Teams – And Then Help Them Excel

This episode of the Care CEO Success Stories podcast features Rich Adams, CEO of Sears Healthcare, which operates three care homes in Hampshire. Richard joined

Adam James2025-01-03T15:15:58+00:00April 14, 2023|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes