care home pr Archives - Care Home Marketing And PR

How I help specialist care providers get more clients

In this episode of the Care Home PR And Marketing Podcast, host Adam James of Springup PR talks with Simon Blunden, a business development consultant

Adam James2025-11-25T06:15:32+00:00November 25, 2025|

How And When To Centralise Your Care Home Operations Team

In this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with Dr. Bikram Choudary, Managing Director of

Adam James2025-11-13T13:56:26+00:00November 13, 2025|

How I Mentor And Recruit And Retain Care Home Managers

In this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with Harry Surdhar, co-founder of three nursing and

Adam James2025-10-06T08:15:38+00:00October 6, 2025|

What I’ve Learned About Recruitment And Retention From 26 years In Care

Amar Marjara is the CEO of Peterborough Care, a family-run care group operating five care homes in and around Peterborough. His journey in care began

Adam James2025-09-29T07:52:27+00:00September 29, 2025|

Why Culture Is Everything For a Care Home Provider

In this episode of the Care CEO Success Stories podcast, Adam James of Springup PR talks with Claire Rintoul, CEO of Sheffcare — a

Adam James2025-09-22T04:31:21+00:00September 22, 2025|

How to make your care home Facebook pages EXPLODE to “get the word out there”!

How can care homes “get the word out there” to amplify their REPUTATION and ultimately get more ENQUIRIES? Using Facebook you can get 15k-20k people

Adam James2025-09-04T19:52:33+00:00September 4, 2025|

How I Continue To Grow An Established Care Home Provider

In this episode of the Care CEO Success Stories podcast, Adam James of Springup PR speaks to Joanne Balmer, CEO of Oakland Care, who

Adam James2025-08-11T11:09:58+00:00August 11, 2025|

How I Build Care Teams That Deliver Outstanding Care

In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR interviews Geoffrey Cox, founder of Southern Healthcare, a family-run nursing home

Adam James2025-07-21T04:23:53+00:00July 21, 2025|

How Care Homes Can Prevent Hospital Admissions

In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR speaks with Nichola Stefanou, Chief Executive Officer of Healthcare Management

Adam James2025-07-15T10:18:58+00:00July 15, 2025|

Want more enquiries to your care homes? Here’s how to get loads!

Want more enquiries to your care homes to increase occupancy faster? This video below is a recording from a presentation Adam James, founder of Springup

Adam James2025-07-08T13:56:49+00:00July 8, 2025|

How to write a PERFECT care home news release!

Want to get ongoing positive press coverage for your care homes? Want to ramp up your PR strategy for your care homes in order to

Adam James2025-06-17T19:25:23+00:00June 17, 2025|

How I overcome challenges of running 7 care homes in one county!

In this episode of the Care CEO Success Stories Podcast, Adam James of Springup PR speaks with David Poxton, Director of Ashmere Derbyshire, a

Adam James2025-06-17T19:29:56+00:00June 10, 2025|

[Care Home Marketing] – How 1 Care Home Got 300% More Enquiries In 6 Months By 4 (Quick) Fixes!

😀 Want to discover how 1 city care home implemented 4 fixes to help get 300% more enquiries over 6 months? 😀 Want to

Adam James2025-05-27T18:05:25+00:00May 27, 2025|

How 1 Care Home Has Been Getting (CRAZY) Good Press Coverage Every 2 Months For 9 Years!

Want to become the most FAMOUS care homes in your catchment areas to be the “care homes of choice” Want to have your care homes

Adam James2025-05-19T16:27:40+00:00May 19, 2025|

I launched my first care home 3 months before Covid! And launched 3 more soon after!

In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR talks with Haris Khan, founder and CEO of Curaa Group

Adam James2025-06-05T16:21:59+00:00May 1, 2025|

What is the “household model” of care? And why your care provider should implement it!

In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR talks with Helen Jones, CEO of Allegra Care, a care

Adam James2025-04-22T08:59:53+00:00April 22, 2025|

How we get care homes (positively) headlined on TV news!

In this episode of Care Home PR and Marketing Podcast, Adam James and Samara Ullmann of Springup PR reveal how to get regional news

Adam James2025-04-15T15:39:47+00:00April 14, 2025|

HOW I BALANCE AFFORDABILITY WITH QUALITY FOR MY CARE GROUP

In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR speaks with Dr. Vishen Ramkisson, a seasoned healthcare professional and

Adam James2025-06-20T17:35:00+00:00April 14, 2025|

How Social Care Can Help People With Autism Thrive

In this episode of the Care CEO Success Stories Podcast, Adam James of Spring PR talks with Rebekah Cresswell, CEO of the Priory Group,

Adam James2025-03-17T11:12:58+00:00March 17, 2025|

How To Get (Way) More Enquiries To Your Care Homes In 2025!

How care homes can get more enquiries in 2025 from self-funding families via digital marketing and PR has been revealed in a free video. The video,

Adam James2025-03-04T18:29:45+00:00March 4, 2025|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes