pr agency Archives - Care Home Marketing And PR

How to write a PERFECT care home news release!

Want to get ongoing positive press coverage for your care homes? Want to ramp up your PR strategy for your care homes in order to

Adam James2025-06-17T19:25:23+00:00June 17, 2025|

How 1 Care Home Has Been Getting (CRAZY) Good Press Coverage Every 2 Months For 9 Years!

Want to become the most FAMOUS care homes in your catchment areas to be the “care homes of choice” Want to have your care homes

Adam James2025-05-19T16:27:40+00:00May 19, 2025|

How Social Care Can Help People With Autism Thrive

In this episode of the Care CEO Success Stories Podcast, Adam James of Spring PR talks with Rebekah Cresswell, CEO of the Priory Group,

Adam James2025-03-17T11:12:58+00:00March 17, 2025|

Why My Vision Is “Continuity Of Care” – And What This Means

In this episode of the Care CEO Success Stories Podcast, host Adam James of Springup PR, interviews Adam Hutchison, CEO of Belmont Healthcare which

Adam James2025-02-13T12:26:24+00:00February 7, 2025|

How Digital Care Platforms Will Change From 2025 And Beyond

In this episode of the Care CEO Success Stories Podcast, Adam James of Springup PR talks with Johan Jardevall, CEO of Person Centred Software (PCS),

Adam James2025-02-07T14:29:03+00:00February 7, 2025|

How I Bought An “Inadequate” Care Home – And Turned It Around

In this episode of the Care CEO Success Stories podcast host Adam James of Springup PR speaks to Tushar Shah, Co-founder of Centrum Care

Adam James2025-02-07T14:37:54+00:00February 7, 2025|

How I Support Care Home Managers To Achieve Outstanding CQC Ratings

In this episode of the care CEO Success Stories podcast, host Adam James of Spring PR speaks to Keith Mills, Managing Director of Doveleigh Care,

Adam James2025-01-13T15:02:00+00:00January 13, 2025|

15% of admissions for this came home came via digital marketing! This video reveals all!

Where did 1 care home get its enquiries and admissions over a 9-month period? This video reveals real-life data collated by the home (one of

Adam James2024-12-06T11:35:51+00:00December 4, 2024|

“Phenomenal” 1300% private enquiries surge for Nottingham care home

Beechdale Care Home in Nottingham was getting a paltry 0.5 private enquiries per month. Just 15% of residents were privately funded. Moreover, there was

Adam James2024-12-06T11:36:12+00:00November 26, 2024|

We’ve added £500k to our care homes’ turnover since Springup PR came to help

Occupancy was “in dire straits” at Hampshire-based provider English Oak Care Homes. Hunters Lodge care home, with a capacity of 44 was at 38 occupancy,

Adam James2024-12-06T11:37:35+00:00October 23, 2024|

How I Build Successful Care Teams For Multi-Home Care Operators

In this episode of the Care CEO Success Stories podcast, Adam James from Springup PR talks to Robert Kilgour, founder in 1988 of Four Seasons Healthcare, who

Adam James2025-01-03T15:15:56+00:00September 30, 2024|

How I help care homes handle their enquiries effectively

This episode of the PR and Marketing podcast features Jac Owen, founder and managing director of Connect, which handles enquiries on behalf of care

Adam James2025-01-13T06:03:14+00:00August 16, 2024|

How – as a CEO – I lead my care homes by example to create a positive team culture

In this episode of the Care CEO Success Stories podcast, Adam James of Springup PR speaks with Kevin Humphrys, CEO of the Oakland Care

Adam James2025-01-03T15:15:56+00:00August 5, 2024|

How I made my charity care home commercially viable

This episode of the Care CEO Success Stories podcast features Karen Miller, CEO of Broughton House Veterans Care Village in Salford which specialises in care

Adam James2025-01-03T15:15:56+00:00July 18, 2024|

How I improve care home relationships with their local authority

This episode of the Care CEO Success Stories podcast features Samir Patel, owner of Oaklands Rest Home and head of operations at two-care home provider

Adam James2025-01-03T15:15:56+00:00June 20, 2024|

I went undercover in a home care agency

This episode of the Care CEO Success Stories podcast features Charles Cross, CEO Of Anglian Care and Ashley Care home care agencies, as well as

Adam James2025-01-03T15:15:56+00:00May 22, 2024|

How I Turn Around Failing Care Homes

In this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR speaks to Lucy Corner, Managing Director of Cornerstone

Adam James2025-01-03T15:15:56+00:00May 21, 2024|

How to Get 300% More Care Home Enquiries – And How to Best Convert Them To Residents

Watch this webinar by Adam James of specialist care home PR and marketing agency Springup PR and Fiona Hale from care home management software experts CoolCare. It's for care

Adam James2024-03-27T20:28:34+00:00March 27, 2024|

Why care home design is essential, including for people with dementia

In this episode of the Care CEO Success Stories podcast, Ameet Kotecha, founder of Boutique Care Homes, discusses how care home design is vital

Adam James2025-01-03T15:15:57+00:00March 22, 2024|

How to run a successful care group AND a charity…

In this episode of the Care CEO Success Stories podcast, Adam James talks with Shaleeza Hasham, Director of CHD Living and CEO/Founder of the

Adam James2025-01-03T15:15:57+00:00February 28, 2024|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes