Let’s Secure Ongoing Positive Media Exposure Archives - Page 2 of 2 - Care Home Marketing And PR

Green technology PR – a one-off project

Infrared heating client featured in industry media On behalf of our client, Infrared Heating Technologies, we were charged with a single PR project

Adam James2024-12-06T12:03:20+00:00April 3, 2015|

PR secret revealed! How to grab the attention of 4 national journalists in 10 minutes

Springup PR's Bryan Jones - grabbed the attention of 4 national media journalists in 10 minutes Recently something incredible happened. On behalf

Adam James2021-12-09T10:43:50+00:00March 18, 2015|

How to make national media journalists “bite” at your pitch

Photo by Amanda, of Flickr Creative Licences Whatever business, whatever its size - and even with the fabulous possibilities of social media

Adam James2024-12-06T11:49:27+00:00January 7, 2015|

Automotive / aftermarket PR

Andy Fox and the iAutoUK team We loved working with iAutoUK, the UK's first ever independent car franchise as it launched across

Adam James2024-12-06T11:49:11+00:00November 20, 2014|

How persistence pays in PR – a real example

Determination and persistence is a core PR skill If there’s one MUST to doing good PR it’s making sure you follow up

Adam James2024-12-06T12:09:02+00:00October 30, 2014|

Want guaranteed media exposure and PR results?

By Adam James, founder of Springup PR. Do you want guaranteed exposure in your target media? Yes, you read that right! That's a GUARANTEE

Adam James2021-08-30T20:25:30+00:00June 4, 2014|

How Springup PR created the “best press release ever”!

Can Springup PR ever credit itself to creating the best press release ever? Of course not. We left that to BBC presenter Mollie Green who, live

Adam James2024-12-06T11:49:03+00:00October 4, 2013|

PR tip – don’t use press release distribution services

Clients have often descibed how, before coming to us, they used online free or paid-for automated news/press release distribution services. Invariably they have been

Adam James2024-12-06T12:04:17+00:00April 24, 2013|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes