care home Archives - Page 8 of 8 - Care Home Marketing And PR

See A Real-Life Example Of A Successful Care Home Press Release

Want to see a real-life example of how one care home secured positive regional media coverage in order to promote its care and help

Adam James2020-05-13T14:22:32+00:00October 16, 2018|

Why Your Care Home Must Enter Awards – Plus One Big Tip And One Huge Warning!

Make sure your care home enters local - as well as national - awards Here’s the 2 top reasons why your care

Adam James2018-10-10T22:50:20+00:00October 10, 2018|

Want to test out a PR agency?

By Adam James, founder of Springup PR Are you worried whether or not a PR agency is up to the job and can secure desired

Adam James2022-01-06T15:57:15+00:00May 25, 2016|

6 reasons your care home must be featured in regional media

ITV coverage of opening of Eagle Wood Neurological Care Centre What's a key aim when wanting to fill your care home beds?

Adam James2021-12-09T10:46:58+00:00February 17, 2014|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes