bed occupancy Archives - Page 7 of 7 - Care Home Marketing And PR

Should You Promote That Your Care Homes Are Covid-Free?

If your care homes are Covid-free should you be promoting this to the media? I know that if they are Covid-free you want to shout

Adam James2020-06-17T16:24:13+00:00June 17, 2020|

How Care Homes Can Use Press Coverage To Promote Their Care And Staff During Corona

This video below discusses: 🙌 What would prospective families want to know and read/watch? Is it that their loved ones would be protected and

Adam James2024-12-06T12:01:44+00:00April 14, 2020|

How To Launch And Promote A Successful Nursing Home Without Prior Experience

This episode of the Care Home PR And Marketing Podcast features Dion Meechan, operations director of Barrowhill Hall nursing home in Staffordshire. With a

Adam James2025-01-03T15:20:54+00:00February 17, 2020|

My care home is £25,000 up per month – and it’s all through publicity

“We’re £25,000 up per month at my care home compared to last year – and that’s all through publicity” is what care home owner

Adam James2019-11-22T18:28:26+00:00November 22, 2019|

REVEALED: The inside story on how 1 care home Facebook post went viral reaching 14,000,000 people, with 51,000 comments!

This podcast episode, featuring Springup PR’s very own Danielle Booker, reveals the amazing story of how one care home Facebook post reached 14 million

Adam James2025-01-03T15:20:54+00:00November 14, 2019|

How 1 care home used PR and marketing to help increase enquiries 300% over 6 months – and reach full occupancy for the first time ever

Do you want to discover how one single care home used PR and marketing methods to help increase enquiries 300% over 6 months - and

Adam James2020-05-07T17:11:16+00:00October 24, 2019|

Power-Packed PR For Care Homes

So how can a unique Power-Packed PR For Care Homes system promote your quality of care to local audiences, particularly private pay families, in

Adam James2019-07-05T09:14:56+00:00July 4, 2019|

Why you must be proactive to fill nursing home beds faster

One nursing home in Leicester we help needs to fill 21 beds to reach its capacity of 52. Here’s the numbers. 21 beds to

Adam James2018-09-04T18:43:35+00:00March 14, 2018|

"Eighteen months ago we took what may be considered a strange and dangerous decision, we got rid of our in house sales and marketing experts deciding to outsource all of our marketing and manage bed sales clinically. We chose to work with Adam James and Spring Up PR and have seen our marketing targets that had previously been missed not only met but surpassed by some distance, our occupancy figures have improved to the point where our hardest task now is managing the high number of referrals and waiting lists for new admissions. Huge savings and increased income, while increasing our company profile in the best possible way. All thanks to Spring Up, Adam and his team, I would strongly recommend speaking with them"

"We’ve added £500K to annual turnover since joining with Springup PR – the KPIs have been absolutely fantastic.

“We increased occupancy to 95% and 99% respectively within 2 months. This has continued. We’re now looking to increase further the proportion of private pay residents.

“When we first approached Springup PR we faced a huge loss in turnover. But in relation to what we’ve achieved the monthly costs are negligible.

“Now when we are have a bed we can have 3 people waiting for it. It’s put the power back into our court.

“As a care provider we’re now viable and future proof. We always say we have that we have to look after the numbers to look after our residents.

“Moreover, working with Springup PR has been an absolute pleasure because they share our values.

“We are in the people business, and Springup PR is as well. As a family business it’s so important to us that our partners share our values.

“We’d highly recommend Springup PR to other care home providers.”

Liam Geach, financial director at English Oak Care Homes